All Work
Technical Co-Founder
Tiny Shifts
Clinical psychologist, AI co-founder, HIPAA-adjacent infrastructure — coaching memory that persists where human coaches can't.
Technical Co-Founder
Clinical psychologist, AI co-founder, HIPAA-adjacent infrastructure — coaching memory that persists where human coaches can't.
Elisha Goldstein is a clinical psychologist with 20+ years of practice. The problem: clients leave sessions with insight and lose it by Wednesday. Coaching works in weekly 50-minute windows; behavior change requires constant repetition.
A coaching reinforcement platform that converts session recordings into persistent behavioral memory, then delivers timed nudges between sessions based on what each client is actually working on.
Design partner phase active with two top-tier US coaching organizations. Enterprise tier at 85% margins.
Recording layer (Recall.ai). Extraction layer (OpenAI against structured schema co-designed with Goldstein). Memory layer (FastAPI + SQLAlchemy + PostgreSQL, cross-session pattern detection). Nudge delivery timed to commitment structures from each session.
Platform operates in HIPAA-adjacent territory. Architecture minimizes PHI surface: transcripts processed into behavioral abstractions. Does not claim HIPAA compliance — designed to support compliant deployment configuration.
Top 100 US coaching organizations. $85/user/month enterprise. 85% margins. Design partners co-develop feature priorities for preferential pricing.